Instant Win Gaming Limited, one of the premier suppliers of online instant games has announced that it is making its offerings available on Skybingo.com after signing a deal with Sky Betting and Gaming. Skybingo.com is the largest bingo sportsbook in the UK with licenses in the United Kingdom and Alderney. The sportsbooks will integrate the Progressive Play RGS into its system to provide customers with the entire suite of IWG games. IWG holds a portfolio of over 100 titles, including the popular Cash Buster, Bang for your Buck and Lucky Picks, which are designed for Flash, desktop and mobile.
Rhydian Fisher, the CEO of London-based IWG said that this latest agreement is a testament to the rising demand for instant win games and highlighted ‘the strength in our offerings’. He continued to explain that IWG is ‘thrilled to offer our quality games’ through the UK’s largest sportsbook. It will be the first time for the Leeds-based Sky Bingo to carry Instant Win Gaming’s progressive Play games. In his statement, he said that players can now enjoy the ‘vast array of games’ that the supplier had to offer after the integration of its network for Progressive Play remote games.
Sky Betting and Gaming is in the middle of sale negotiations with The Stars Group Incorporated, a Canada-based online casino operator. According to Robert Proctor, the Content and Commercial Manager of SGI, the deal with IWG is a natural choice because IWG is the leading supplier of instant games. He said that the seamless integration of Progressive Play and the calibre of games produced by IWG had impressed the casino operator. Getting into this agreement is a move by Sky Betting and Gaming to bolster its bingo division. The official statement read that bingo players ‘will enjoy the everyday excitement’ of playing classics from Instant Win Gaming Limited such as Cash Buster.
This new deal with Skybigo.com will see Instant Win Gaming Limited expand its operations. It already provides instant win games for online operators such as 888 Holdings, GVC Holdings and Rank Group. For more of this and other news in the casino industry, visit Casino Brawl.
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