Samsung Boss to Deliver Keynote Address at 2015 International CES

Yoon to discuss Internet of Things and Samsung’s vision for smart home

Arlington, Va., September 18, 2014 – The Consumer Electronics Association (CEA)® today announced that Boo-Keun Yoon, president and CEO of Samsung Electronics Co. Ltd., will deliver a keynote address at the 2015 International CES^®. Owned and produced by CEA, the 2015 International CES, the world’s gathering place for all who thrive on the business of consumer technologies, returns to Las Vegas, January 6-9, 2015.

Yoon is slated to discuss connected devices, the future of the Internet of Things and the vision of the smart home during his 2015 CES keynote. He also will focus on Samsung’s vision of strategic partnerships that will drive the next wave of technology breakthroughs. His address is slated for 6:30 PM Monday, January 5 in the Palazzo Ballroom at the Venetian.

“Samsung is widely-known for its disruptive technologies and business models, and has been one of the fastest growing CE brands in the world,” said Gary Shapiro, president and CEO, CEA. “Samsung amazes at each CES with its innovative products spanning the entire tech ecosystem. We welcome Boo-Keun Yoon back to the keynote stage for the 2015 CES.”

Yoon began his career at Samsung Electronics in 1978. After serving in a number of leadership positions at Samsung Electronics, Yoon headed Samsung’s Visual Display Business from 2007, seeing its revenue double while maintaining the company’s No. 1 global TV market share for eight consecutive years. Currently, Boo-Keun Yoon serves as the President and CEO of Consumer Electronics at Samsung Electronics, leading Samsung’s Visual Display, Digital Appliances, Printing Solutions and Health & Medical Equipment Business. In addition, Yoon also acts as the company’s Chief Design Officer.

According to CEA/GfK research, global consumer technology spending will top more than $1 trillion in 2015. Lauded for its innovative design and technology across its diverse portfolio of products, Samsung Electronics is a leading global brand for high-tech electronics and digital media.

The 2015 CES will feature more than 3,500 exhibitors unveiling the latest consumer technology products and services across the entire ecosystem of consumer technologies. For more information on the 2015 CES, visit CESweb.org.