The Game Connection America 2014 marketing awards will be taking place March 17-19 at the St Francis Drake Hotel in San Francisco, California.
Designed to recognize and raise the profile of best-in-class marketing campaigns from across the video game industry, the Marketing Awards bring together a host of new and established names from publishers and agencies to compete for prizes in ten separate categories. All nominated campaigns will also compete head-to-head in the eleventh category for the ultimate accolade of ‘Best Marketing Team at Game Connection America 2014’.
The Game Connection nominees are:
Best Digital Campaign:
– Paradox Interactive – A Call to Arms (Paradox Interactive)
– Armed Mind – Call of Duty: Ghosts – “Who are the Ghosts?” (Activision Blizzard)
– Midnight Oil – Saints Row IV Digital Campaign (Deep Silver)
Best Experiential Campaign:
– iam8bit – “DuckTales Remastered” (Capcom Entertainment)
– Xbox – Forza Motorsport x Bathurst (Xbox)
– iam8bit – The Great MMO Migration (ArenaNet)
Best Gameplay Trailer:
– Artifact – Disney Infinity (Disney Interactive Studios)
– Xbox – Forza Motorsport 5 Launch Trailer (Xbox)
– Paradox Interactive – Leviathan: Warships trailer (Paradox Interactive)
Best CG Trailer
– Axis – Fable Legends (Microsoft Studios)
– Axis – Halo Xbox One (Microsoft Studios)
– RealtimeUK – War Thunder Heroes (Gaijin)
Best Live Action Trailer
– Xbox – Forza Motorsport 5 Filmspeed (Xbox)
– Ubisoft Entertainment – Just Dance E3 Trailer (Ubisoft Entertainment)
– Heat – Madden NFL 25 (EA Sports)
Best Mobile Campaign:
– The Game Agency – Nerf Blaster Challenge (Hasbro)
– Enter the Studio – TRANSFORMERS Construct-Bots (Enter the Studio)
– Gameberry Inc. – Mini Motor Racing for kakao (Selvas)
Best Original Content:
– Armed Mind – Devil’s Breath (Activision Blizzard)
– Armed Mind – Who are the Ghosts? (Activision Blizzard)
– Cosmocover – Dark Souls 2 Forging a Hero (NAMCO BANDAI Games Europe)
Best PR Campaign:
– The Farm 51 – Get Even (The Farm 51)
– Neology and The Redner Group – Seeing is Believing – Best PR Campaign (Oculus VR)
– Image & Form – SteamWorld Dig (Image & Form)
Best Social Media Campaign:
– Deep Silver – Saints Row IV – GATV (Deep Silver)
– Game Insight – Tattoo and Body Art Contest (Game Insight)
– Ayzenberg Group – Xbox One Product Launch (Microsoft/Xbox)
Best Overall Campaign:
– Armed Mind – OUYA Launch (OUYA)
– Midnight Oil – Saints Row IV Overall Campaign (Deep Silver)
– Square Enix – Tomb Raider Overall Campaign (Square Enix)
You can still register and get your tickets here.
Source: Game Connection
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