Wargaming, publisher and developer of the naval multiplayer free-to-play game World of Warships and Mattel, Inc., today announced Hot Wheels-branded content arriving to World of Warships (PC) and World of Warships: Legends on PlayStation and Xbox consoles in March.
Hot Wheels is about encouraging the challenger spirit and this integration into World of Warships offers fans the opportunity to discover the iconic brand in compelling new ways with thrilling engagement and adrenaline-pumping fun the game is known for. Kicking off the collaboration, there will be a content drop featuring three permanent camouflages inspired by the Hot Wheels brand for three iconic ships in both games. In addition, there will be two commanders, Racer Fishy and Captain Bad Advice, inspired by World of Warships’ “Bad Advice” web series. More details about the collaboration will follow in the second half of March.
As the #1 selling toy in the world*, Hot Wheels is the global leader in car culture. For the last 50 plus years, Hot Wheels has proven its influence on the automotive community with legendary design and epic performance. Today, Hot Wheels has become a worldwide powerhouse franchise with live and virtual events on almost every continent, highly sought-after consumer products and top-tier collaborations, a top-rated content channel on YouTube and more. While 16.5 Hot Wheels are sold every second and over 8 billion cars have been sold to date, the brand continues to expand its presence in digital gaming, with success across mobile, console and PC platforms.
For more information, visit: https://worldofwarships.com/
*Source: The NPD Group/ Retail Tracking Service, U.S. Dollar Sales, January-December 2021.
Related: World of Warships Debuts New Game Mode Plus New Super Aircraft Carriers
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